Supported File Formats

Messages Supported File Formats

Type

File Format

General

Note: Text=TXT

Comma-Separated (or Character) Value=CSV
Compressed (zipped) =ZIP
TrueType Font=TTF
Moving Pictures Expert Group (MPEG)=MP3 (audio) or MP4 (video)

Microsoft Office and Multimedia

Word=DOC and DOCX

Excel=XLS and XLSX
PowerPoint=PPT and PPTX
Outlook Email Message = EML and MSG
Audio Visual Interleave=AVI

Adobe

Note: Portable Document Format =PDF

Small Web Format=SWF
Flash Application=FLA
Adobe Illustrator=AI
Photoshop=PSD
Flash Video=.FLV

Images/Graphics

Note: Joint Photographic Experts Group=JPG and JPEG

Portable Network Graphics=PNG
Graphics Interchange Format =GIF
Encapsulated PostScript=EPS
Bitmap=BMP
Apple, Inc Multimedia

QuickTime File Format =MOV

Video Container Format=M4V

Software Languages

Note: HyperText Markup Language=HTM and HTML

JavaScript=JS
Cascade Style Sheets=CSS
Encapsulated PostScript=EPS

Ad Size Image Supported File Types and Formats

Images

Description

Size, File Type, and Format

Max File Size

Up to 150 KB

File Types

Joint Photographic Experts Group=JPG and JPEG

Graphics Interchange Format =GIF

Portable Network Graphics=PNG

Format Sizes

300x250, 300x100, 469x60, 728x90, 300x60, 300x50, 450x50, 400x20, 234x60, 640x480, 468x60, 216x36, 168x28, 120x20, 970x250, 300x600, 300x1050, 970x90, 5540x480, 180x150, 160x600, 88x31, 120x60, 230x33, 125x125, 120x240, 250x250, 120x600, 336x280, 240x400, 728x210, 500x350, 720x300, 120x30, 120x90, 320x50, 1024x768, 1800x1000, 250x360, 300x170, 300x340, 320x100, 320x240, 320x320, 386x300, 400x300, 480x320, 480x360, 480x480, 480x800, 600x315, 600x400, 600x600, 631x385, 700x450, 750x200, 768x1024, 768x768, 980x120, 980x150, 990x200, 900x550, 800x1100

Bulk Images

Description

Size, File Type, and Format

Max File Size

Up to 25 MB

File Types

Compressed (zipped) =ZIP

Video Supported File Types and Formats

Ad Sizes

Minimum height of 144px, up to 2048x1080 maximum.

Note: We recommend uploading videos that are 1920x1080 for 16:9 content and 1440x1080 for 4:3 content.

Avoid uploading videos that are ultra-high definition (UHD), 4K, or higher in resolution.

Aspect Ratios 16:9 or 4:3

File Types

Refer to Brightcode Zencoder's Supported Formats and Codecs.

Maximum File Size

100 MB

Maximum Length

60 seconds (for videos uploaded to the DSP directly)

Note: If you are using a VAST tag or have your own ad server, we have inventory for videos up to 90 seconds.

Other Progressive (not interlaced) format

Note: Videos with an odd length fit in to the nearest 30- or 60-second time slot. For example, a 25-second video plays in a 30-second slot. A 35-second video plays in a 60-second slot. This does not impact the actual runtime of the video: a 25-second video still only plays for 25 seconds.

Creative Supported File Types and Formats

Creatives

Type

Size, File Type, and Format

Ad Tag

Vendors:

MediaMind: Text=TXT

Google Campaign Manager: Text=TXT and Excel=XLS and XLSX

Bulk Ad Tag

Description

Size, File Type, and Format

Max File Size

Up to 25 MB

File Types

Compressed (zipped) =ZIP

Text=TXT

Excel=XLS and XLSX

Compressed Files

Description

Size, File Type, and Format

Max File Size

Up to 200 KB

File Types

Compressed (zipped) =ZIP

Includes HTML, CSS, JS along with image and video files