Open Auction

The Open Auction tab on the Inventory Directory page displays a list of the domains and mobile apps that are available through auctions. By default, a DSP tactic can bid on inventory on any domain or app that’s available for auction. You can limit a tactic’s scope to a set of domains by using a domain list.

The Open Auction tab on the Inventory Directory page includes the domain name, type, auctions, and CPM.

  • Click a domain name to display the exchanges that auctioned impressions from the domain.
  • Search for specific domains by name or use filters to narrow down the list of domains.
  • Select applicable domains to add them to a domain list or to download their details as a report.

Basis calculates Yesterday's Auctions (the total estimated value based on yesterday's impressions) and Observed CPM (average CPM from yesterday) for each domain.

Filter Options

Click FilterAdd new to apply filters to the list of domains. Select the type of the filter that you want to apply:

  • Type: App or Domain
  • Vertical: Select e verticals that you want to include (e.g. Health & Fitness, Pets).
  • Location: Select countries and regions from the list. Click the arrow next to a country to view a list of states, provinces, or regions.
  • Exchange: Select the exchanges that you want to include (e.g. OpenX, Rubicon).
  • Device: Connected TV, Desktop, Phone, or Tablet.
  • Format: Display, Audio, Video, or Native.
  • Ad Size: Select the ad sizes that you want to include (e.g. 480x360, 1024x768, Small video).

Open Auction Options

After selecting Domains, click Actions to save them to a domain list or as a report. See Creating a Domain List for more information about each option.

  • Create new: Add the selected domains to a new allowlist or blocklist.
  • Add to existing: Add the selected domains to an existing allowlist or blocklist.
  • Download (#): Download details for the selected domains as a CSV file.
  • Download all (#): Download details for all domains in the list (up to 5000). Use filters to narrow down the list of domains that you want to download information for.