New Domain List

domain list stores domain and app names that are exclusively targeted (on an allowlist) or blocked (on a blocklist) in your tactics. A domain list can be used by tactics in any of your brands. To apply a list to your tactic, go to the Domain page in the tactic editor.

To create a new domain list, you can either upload a file that contains all of your domains or make a new list through Basis.

Uploading a Domain List

You can create a domain list offline and then upload it. It must be a TXT or CSV file that lists the domains that you want to include. It can contain up to 50,000 domains separated by commas, semicolons, or line breaks.

  1. Click New Domain List > Attach file....

  2. In the New Domain List panel, enter a Name.

  3. Select a List Type.

    Allowlist  

    the DSP bids on all impressions where the domain name or app ID/bundle ID is observed in the bid request.

    Blocklist

    the DSP never bids on impressions where the domain name or app ID/bundle ID is observed in the bid request.

  4. Click Attach file..., and upload the TXT or CSV file that contains the domains that you want to target or exclude.

  5. Click Create domain list. You can now add it to your tactic.

Creating a New List in Basis Platform

If you want to create a new list through the platform, go to the Domain page in the tactic editor. Click New Domain List > Open Auction. This opens the Open Auction page, where you can create a new domain list. After you create the list, it appears in the Domain page and you can add it to your tactic.