Dashboard

The Dashboard displays the statuses, performance, comments, proposals, and IOs of your account team's campaigns.

Click the status, chart, or panel for more information. You also have the option to collapse the comments, proposals, and IOs index along with by vendor name to view the specific line item.

Line Item Statuses

Line Item Statuses give a quick look at the number of starting and ending line items.

Starting

Shows line items starting in the next week. Starting line items can be in planning, approved, or already live.

Click Starting to open Line Items view, filtered by start date, where you click a line item to manage it directly in planning.

Ending

Shows live line items ending in the next week. 

Click Ending to open Performance view, filtered by end date. In this view, you can click a line item to manage it in analytics.

Note: The line items appear in ascending start date, with the next seven days by default.

Pacing and Performance

The Line Item Pacing and Line Item KPI Performance charts show how your live campaigns are performing, based on delivery data.

Hover your pointer over a section of the chart to see the number of line items represented by the section. Click the chart to open Performance view, where you can manage the line items directly.

  • Click a section of the chart to see those line items in Performance view.
  • Click the center of either chart to see all live line items in Performance view.

Note: Any line items that don't have KPI goals aren't included in the Line Item KPI Performance chart data. Clicking the center of the chart opens Performance view for all live line items, including those without KPI goals.

Line Items with Low Delivery

The Line Items with Low Delivery list lets you quickly see if any live line items have not delivered after their start date.

To appear on this list, a line item must meet all of these conditions:

  • The line item's media plan must be approved.
  • The start date must be before today.
  • Delivery must be under 1000 impressions and under $1.00 gross spend.

Click a campaign name to open the media plan, or click View all to open Performance view, where you can manage the line items directly.

Mentions

Comments provide streamlined communication and collaboration between account team members. When your name appears under Mentions, click a comment to open the line item in planning, where you can reply or resolve the comment.

Proposals and Insertion Orders (IOs)

The Proposals and Insertion Orders panels display an index of media plans, including campaign, campaign ID, vendor name, date/time, and status. Click a vendor name to open the media plan and messages. The information is sorted by date and time beginning with most recent message.