Xandr
Summary
Coming soon!
At a Glance
Top Geos | Traffic Types | Formats |
---|---|---|
US - 67% GB - 9% FR - 5% DE - 4% Other - 15% |
Mobile Web - 32% Web - 31% CTV - 19% App - 18% |
Video - 66% Display - 29% Native - 4% Audio - 1% |
For the most up-to-date information on avails and specific inventory, go to the Inventory Directory in Basis.
Technical Considerations
Seats and Private Deals
Xandr now uses a 1:1 advertiserId to seatId configuration. All private deals with Xandr that were previously set up with seat 1469 will continue to spend.
Sensitive Categories
Cannabis - Not Permitted
CBD - Permitted using Open Market and PMP
Xandr (Microsoft) restricted category policies are available here: https://about.ads.microsoft.com/en-us/policies/restricted-categories
Exchange Provided Documentation
Coming soon!