Campaigns Page

The Campaigns page lets you see and review all your campaigns in one place.

To access the Campaigns page go to Main Menu [] > Campaigns.

You can also set the Campaigns page as your Home page in your User Settings.

The Campaigns page has two tabs—All Campaigns (default) and Recent Updates.

If you can't find your campaign, go to the All Campaigns tab or check the selected filters at the top of the page.

All Campaigns Tab

The All Campaigns tab displays information for all of your campaigns. By default, campaigns are listed alphabetically by client, then by campaign name. Refine your view using filter, sort, customization, and search options.

Select any row in the table to open the Updates feed in a panel on the right, which includes notes, pending proposals, IOs, and revised IOs for that campaign.

Select the campaign name to open the campaign summary.

The All Campaigns tab includes the columns listed in the following table.

All Campaigns Tab Fields
Name	Description	Calculation
Actual Start Date	The first day Basis receives delivery data, which may be after the specified campaign start date.
Actual Margin	The dollar amount allocated to the margin, based on line item delivery.	(Gross Total Spend - Net Media Spend - Net Ad Serving Spend)/Gross Total Spend
Brand	The campaign brand.
Campaign ID	Unique assigned identification number of the campaign.
Campaign Name	Name or description of the campaign media plan
Client	The client name.
End Date	End date of the line items of the campaign (mm/ddy/yy)
Gross Total Cost	Total contracted amount (USD).
Gross Total Pacing	Pacing based on gross total spend amounts.	(Gross Total Spend up to Yesterday + (Yesterday's Gross Total Spend * Days Remaining including today)) / Days Remaining including today
Gross Total Spend	Total amount spent on media and ad serving including margin or markup (USD).	Gross Media Spend + Gross Ad Serving Spend
Initiative	Name or title of the initiative.
Net Media Pacing	Pacing based on net media spend numbers (excluding ad serving amounts).	(Net Media Spend up to Yesterday + (Yesterday's Net Media Spend * Days Remaining including today)) / Days Remaining including today
Net Total Spend	Total amount spend on media and ad serving excluding margin or markup (USD).	Net Media Spend + Net Ad Serving Spend
Estimated Margin	The dollar amount derived from the margin percentage that a user enters when planning their line item.
Start Date	Earliest start date of the line items of the campaign (mm/dd/yy)
Status	Campaign status: Planning - In development Live - Start date Approved - Client approval
Vertical	The selected brand verticals.

Recent Updates Tab

The Recent Updates tab shows campaigns that have been created or revised in the last 7 days.

Updates shown on this tab include campaign name changes, budget updates, metrics revisions, and similar.

Group and Tactic updates aren't included.

The following table lists the edits that qualify as recent updates. If a qualifying update is made to a campaign, it's listed on the Recent Updates tab.

Qualifying Campaign Updates
Org Level	Campaign Level	Line Item Level
Client Access	Campaign Name	Line Item Name
Client Name	Campaign ID	Start Date
Brand Name	Account Team	End Date
	Target Budget	Contracted Cost (Gross/Net)
	Start Date	Contracted Margin
	End Date	Contracted Rate (Gross/Net)
	Revisions	Contracted Rate Type
	Initiative	Contracted KPI Goal
		Format
		Size

The Recent Updates tab includes the columns listed in the following table.

Recent Updates Tab Fields
Name	Description
Brand	The campaign brand.
Campaign ID	Unique assigned identification number of the campaign.
Campaign Name	Name or description of the campaign media plan
Client	The client name.
End Date	End date of the line items of the campaign (mm/ddy/yy)
Initiative	Name or title of initiative.
Status	Campaign status: Planning - In development Live - Start date Approved - Client approval
Vertical	The selected brand verticals.