Adding Channels to a Media Plan

Add Direct, Search, Social, Programmatic Guaranteed, and DSP channels to media plans to start building out line items.

To add a channel to your media plan:

1. Go to Main Menu [] > Campaigns.

2. Select the campaign and media plan.

3. Select Add, then select the type of channel that you want to include in the plan:

   

   • Direct

   • DSP

   • Programmatic Guaranteed

   • Search

   • Social

4. After adding channels to the media plan, add properties and then create new line items.

To remove a channel:

• Select Delete [Channel] above the channel, to the right of the Add properties button.

  • For DSP, select DSP Actions > Delete DSP.

  • For Programmatic Guaranteed, select DSP Actions > Delete programmatic guaranteed.