Geopolitical

If you are creating a tactic for a political campaign, you can easily target congressional districts in the Location tab.

Note: You can add congressional district targets when you bulk edit tactic locations.

  1. Create a new tactic or edit an existing one.

  2. Click Location and open the Geopolitical tab.

  3. Click the Add (+) button to add a congressional district or a state to your location targeting rules. You can search by state, district, or district code (e.g. "IL_02" will find Illinois' 2nd Congressional District).

  4. Finalize your location targeting rules in the panel to the right, finish setting up your tactic, and click Save.

You can save congressional district targets to location sets and tactic templates. Additionally, DSP forecasting takes geopolitical location targeting into account when it runs its calculations.